Bright Graphics – Sales Report Dashboard
Bright Graphics
The goal of this project was to design a modern and data-driven sales report dashboard for Bright Graphics, SaaS analytics company focused on simplifying performance tracking for businesses. The platform needed to clearly present key sales metrics while maintaining a visually engaging and intuitive user experience.
Bright
Saas
Ui Design
November 2025
Project Goal
The primary objective was to create a comprehensive dashboard that helps users monitor sales performance, product analytics, and customer behavior in real time. The design had to balance clarity and aesthetics, enabling users to interpret data quickly and make informed decisions effortlessly.
Design Approach
Typography:
A clean, modern sans-serif typeface was selected to ensure readability and consistency across various data components. The typography emphasizes hierarchy, allowing users to distinguish key metrics at a glance.
Color Palette:
A vibrant blue was chosen as the primary accent color to convey trust and energy, complemented by neutral tones to maintain visual balance. The palette reinforces focus on important data points without overwhelming the interface.
Layout & Structure:
The dashboard layout follows a modular grid system, ensuring that each data card (e.g., total orders, sales, product analytics) is easy to scan and compare. The sidebar navigation offers smooth access to sections like Reports, Products, and Transactions, supporting an efficient workflow.
Visual Elements:
Charts and graphs were integrated to display customer habits, demographics, and product analytics dynamically. Rounded cards, subtle shadows, and clean spacing were used to create a friendly and approachable look while preserving professionalism.
User Experience (UX):
The design emphasizes usability and accessibility, allowing users to track trends, compare monthly performance, and interpret visual insights without cognitive overload. The interface feels modern, interactive, and business-oriented.